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Elsevier - oferta

Elsevier - nowości luty 2011

83 nowe książki wydawnictwa Elsevier opublikowane w okresie 01.02.2011-28.02.2011. Zapraszamy do zakupu.

 Nowości luty 2011

formularz zamówienia książek

 formularz zamówienia książek

Elsevier

Przedstawiamy kilka najnowszych propozycji wydawnictwa Elsevier z różnych dziedzin. Ceny konkurencyjne!



Introduction to AutoCAD 2011, By Yarwood,


Cena: 121.00 zł

zamów
PROMOCJA



Introduction to AutoCAD 2011, By Yarwood

Publication Date: 29/06/2010

Subject Area: Business - UK Further Education, A Science & Technology Title

List Price: €29.95

REFERENCE

Alf Yarwood’s best-selling text provides a comprehensive, step-by-step introduction to the latest release of AutoCAD. It covers all the requirements of City and Guilds courses in Computer Aided Design, Computer Aided Engineering and the drawing modules in BTEC Higher and National Higher Engineering.  After beginning with the basic principles and an introduction to 2D technical drawing, he continues with extensive coverage of all 3D topics such as 3D solid modelling and rendering, taking into account all the new features of the 2011 AutoCAD software. The full-colour, clear presentation makes this the best choice for all beginning students of AutoCAD.


A free companion website is available at http://books.elsevier.com/companions/9780080965758 and provides worked solutions, AutoCAD drawing files of stages and results for the exercises in the book, as well as further exercises and multiple choice questions and answers






Programming Massively Parallel Processors: A Hands-on Approach,


Cena: 194.00 zł

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Programming Massively Parallel Processors: A Hands-on Approach

By David Kirk and Wen-mei Hwu, 256 pages, Trim size 7 1/2 X 9 1/4 in, Copyright 2010, Softcover, Reference, ISBN: 978-0-12-381472-2


The first text of its kind, Kirk/Hwu’s Programming Massively Parallel Processors: A Hands-on Approach teaches your students the basic concepts of parallel programming and GPU architecture.  This text will provide your students with the hands-on skills they need to work in an industry that has moved to multi-core processors.


Multi-core processors are no longer the future of computing—they are the present day reality. A typical mass-produced CPU features multiple processor cores, while a GPU (Graphics Processing Unit) may have hundreds of cores. With the rise of multi-core architectures has come the need to teach advanced programmers a new and essential skill: how to program massively parallel processors. Programming Massively Parallel Processors: A Hands-on Approach shows both student and professional alike the basic concepts of parallel programming and GPU architecture. Various techniques for constructing parallel programs are explored in detail. Case studies demonstrate the development process, which begins with computational thinking and ends with effective and efficient parallel programs.






Structural Design of Steelwork to EN 1993 and EN 1994 , 3rd Edition By Martin and Purkiss,


Cena: 205.00 zł

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Structural Design of Steelwork to EN 1993 and EN 1994 , 3rd Edition By Martin and Purkiss

ISBN: 0750650605, ISBN-13: 9780750650601, Publication Date: 26/09/2007, Product Type: Softcover, Subject Area: Business - Construction

Ideal introduction to designing to the new Eurocode specification for civil and structural engineering students, technicians and professionals.Covering Eurocode 3 (Steel Structural Design) and Eurocode 4 (Design of Composite steel) and using worked examples, this book provides a practical way of understanding and complying with the steel Eurocodes in preparation for their introduction in 2010.




Valuation: Principles into Practice , 6th Edition By Hayward,


Cena: 208.00 zł

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ISBN: 0728205246, ISBN-13: 9780728205246, Publication Date: 01/08/2008,  Product Type: Softcover, Subject Area: Business - Property & Building Professionals

This Sixth Edition contains an updated and considerably extended text. The book is intended for students reading for final examinations but is frequently referred to be valuers in practice. The range of properties covered include: Agricultural, residential, Industrial and Distribution Properties Retail and Office Properties Minerals Development Properties Public Houses Garages and Petrol Filling Stations Hotels Leisure Properties Care Homes Easements and Wayleaves for Sewers, Pipelines and Cables The purposes of valuations include: Landlord and Tenant Acts (as they apply to business tenancies) Leasehold Enfranchisement Compensation for Compulsory Purchase and Planning Restrictions Rating Taxation Lease Renewals, Rent Reviews and Arbitrations Asset Valuations Assessments for Insurance Purposes.




Meyler's Side Effects of Endocrine and Metabolic Drugs By Aronson,


Cena: 266.00 zł

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Meyler's Side Effects of Endocrine and Metabolic Drugs By Aronson

ISBN-13: 9780444532718, Publication Date: 21/02/2009, Product Type: Hardcover, Subject Area: Life Sciences - Pharmacology

Elsevier now offers a series of derivative works based on the acclaimed Meylers Side Effect of Drugs, 15th Edition. These individual volumes are grouped by specialty to benefit the practicing physician or health care clinician. Endocrine and metabolic diseases are common, includes diseases such as diabetes, thyroid disease, and obesity. Endocrinologists, including diabetes professionals, internal medicine and primary care practitioners, obstetricians and gynecologists, and others will find this book useful when treating endocrine or metabolic diseases.The material is drawn from the 15th edition of the internationally renowned encyclopedia, Meyler’s Side Effects of Drugs, and the latest volumes in the companion series, Side Effects of Drugs Annuals. Drug names have usually been designated by their recommended or proposed International Non-proprietary Names (rINN or pINN); when those are not available, clinical names have been used. In some cases, brand names have been used.This volume is critical for any health professional involved in the administration of endocrine and metabolics mediations.




Meyler's Side Effects of Drugs Used in Anesthesia By Aronson,


Cena: 260.00 zł

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Meyler's Side Effects of Drugs Used in Anesthesia By Aronson

ISBN-13: 9780444532701, Publication Date: 30/09/2008, Product Type: Hardcover, Subject Area: Life Sciences - Pharmaceutical Sciences

Elsevier now offers a series of derivative works based on the acclaimed Meylers Side Effect of Drugs, 15th Edition. These individual volumes are grouped by specialty to benefit the practicing physician or health care clinician. A safe and efficient anesthesia practice requires appropriate drug knowledge. Catastrophes under anesthesia have focused attention on the interaction between drugs, including prescribed and non-prescribed medications, including interactions with vitamins, herbal preparations, traditional remedies, and food supplements.This book summarizes the adverse effects of a large range of drugs used in anesthesia. The material is drawn from the 15th edition of the internationally renowned encyclopedia, Meyler’s Side Effects of Drugs, and the latest volumes in the companion series, Side Effects of Drugs Annuals.This volume is critical for any health professional involved in the administration of anesthesia.




Handbook of Agricultural Economics Agricultural Development: Farmers, Farm Production and Farm Markets , Volume 3 By Evenson and Pingali,


Cena: 550.00 zł

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Handbook of Agricultural Economics Agricultural Development: Farmers, Farm Production and Farm Markets , Volume 3 By Evenson and Pingali

ISBN: 0444518738, ISBN-13: 9780444518736, Publication Date: 08/05/2007, Product Type: Hardcover, Price: €104.00 Subject Area: Psychology & Neuroscience - Economics & Finance

Volume 3 of this series of the Handbooks in Economics follows on from the previous two volumes by focusing on the fundamental concepts of agricultural economics. The first part of the volume examines the developments in human resources and technology mastery. The second part follows on by considering the processes and impact of invention and innovation in this field. The effects of market forces are examined in the third part, and the volume concludes by analysing the economics of our changing natural resources, including the past effects of climate change.Overall this volume forms a comprehensive and accessible survey of the field of agricultural economics and is recommended reading for anyone with an interest, either academic or professional, in this area.




The Steadicam® Operator's Handbook By Holway and Hayball ,


Cena: 150.00 zł

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The Steadicam® Operator's Handbook By Holway and Hayball

ISBN-13: 9780240811659, Publication Date: 10/02/2009, Product Type: Softcover, Subject Area: Media Technology - Video / TV / Animation / Film

Written by the inventors of the Steadicam, THE STEADICAM® OPERATING HANDBOOK is a one-of-a-kind guidebook to operating a Steadicam (which is a special camera harness used to create smooth camera shots in film and video). This heavily illustrated full-color book guides the reader through identifying the parts, assembling, balancing, and working with a Steadicam rig. Steadicam equipment was once terribly expensive, but new technology has dropped the price and made the equipment widely available to lower budget productions. As a result, being able to use a Steadicam has become an essential sill in the toolkit of any camera operator.




Elemental Magic The Art of Special Effects Animation By Gilland,


Cena: 151.00 zł

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Elemental Magic The Art of Special Effects Animation By Gilland

ISBN-13: 9780240811635, Publication Date: 19/02/2009, Product Type: Softcover, Subject Area: Media Technology - Graphics & Animation

This full-color beautifully illustrated guide to creating stunning hand drawn and digital effects teaches the technique and philosophy behind the art in a concise step-by-step format. Packed with original, new, color illustrations from the author on nearly every page, 'Elemental Magic' is the definitive guide to the classical techniques for creating animated effects. Author Joseph Gilland has over 32 years of experience in the animation industry including a stint at Disney Feature Animation where he worked on films such as Mulan, Brother Bear, and Lilo & Stitch.




Vintage Games An Insider Look at the History of Grand Theft Auto, Super Mario, and the Most Influential Games of All Time By Loguidice and Barton,


Cena: 106.00 zł

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Vintage Games An Insider Look at the History of Grand Theft Auto, Super Mario, and the Most Influential Games of All Time By Loguidice and Barton

ISBN-13: 9780240811468, Publication Date: 19/02/2009, Product Type: Softcover, Subject Area: Media Technology - Graphics & Animation

The Game industry has been recently investing a lot of time, attention and effort into game history. The Game canon is modeled on the efforts of the National Film Preservation Board, which produces an annual list of films that are subsequently added to the National Film Registry.The philosophy and assertion within the game industry is that digital games have a cultural significance and a historical significance. This book responds to this idea by covering the most influential videogames (Super Mario, Grand Theft Auto, Doom, The Sims, etc...) of all time including each game's history/development, sequels and spiritual successors (those influenced) described. Each game's play concepts, techniques and mechanics will also be included, with opinions on what's good and bad in each design - all augmented with interviews and references.




The After Effects Illusionist All the Effects in One Complete Guide By Perkins,


Cena: 151.00 zł

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The After Effects Illusionist All the Effects in One Complete Guide By Perkins

ISBN-13: 9780240811451, Publication Date: 18/02/2009, Product Type: Book w/ CD-ROM, Subject Area: Media Technology - Graphics & Animation

After Effects (AE) is the most commonly used application in the postproduction field, and is the dominant application of its ilk with an estimated user base of 1.25 million. A plug-in is a computer program that interacts with a host application to provide certain functions on-demand. Hundreds of visual effect plug-ins ship with After Effects, yet there are no adequate training resources out there showing users how to maximize the full ability of these plug-ins, until now. In a cookbook style and through step-by-step instruction, author Chad Perkins guides readers through the creation and application of each and every native plug-in effect available for use in the AE toolset. From 3D Channel Effects to Audio Effects to Expression Controls Effects and all in between, this book covers it. Instructions for combining multiple effects is included as well. In addition to showing how to create each effect in AE, the book also shows how, when, and why each effect should be applied in a project. The companion CD contains tutorial project files allowing readers to work hand-in-hand with the lessons in the book.




After Effects Apprentice , 2nd Edition By Meyer,


Cena: 135.00 zł

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After Effects Apprentice , 2nd Edition By Meyer

ISBN-13: 9780240811369, Publication Date: 03/02/2009, Product Type: Book w/ CD-ROM, Subject Area: Media Technology - Video / TV / Animation / Film

If you’re new to After Effects and want to get up to speed quickly, After Effects Apprentice was created just for you. With 11 core lessonsplus a hip final project that pulls it all together, you’ll learn how to tap this program’s vast potential —whether you want to create motion graphics for network television, corporate communications, or your own work.Fully updated to cover After Effects CS4, this book presents a professional perspective on the most important features a motion graphics artist needs to learn in order to use this program effectively. You’ll learn to creatively combine layers, animate eye-catching titles,manipulate 3D space, key and stabilize a shot to place it in a new environment, and use effects to generate excitement or enhance therealism of a scene. Easy to follow step-by-step instructions take you through each technique, including projects that encourage you to express your own creativity. You’ll learn more than just the tools; you’ll learn skills that you can immediately put to work in your own productions.




Home Studio Setup Everything You Need to Know from Equipment to Acoustics By Harris ,


Cena: 143.00 zł

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Home Studio Setup Everything You Need to Know from Equipment to Acoustics By Harris

ISBN-13: 9780240811345, Publication Date: 24/02/2009, Product Type: Softcover, Subject Area: Media Technology - Audio

This book offers an all you need to know for setting up, running and getting great sound from a project studio. Set up in three parts-, Acoustics, Equipment and Recording Techniques the book covers the basics of acoustic treatment, offers techniques to solve problems specific to a project studio, gives explanations and information of equipment, and walks through how to record and create a great mix. In no time readers are recording, producing and great music in the studio they set up.




Secrets of Recording Professional Tips, Tools & Techniques By Bregitzer,


Cena: 102.00 zł

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Secrets of Recording Professional Tips, Tools & Techniques By Bregitzer

ISBN-13: 9780240811277, Publication Date: 11/02/2009, Product Type: Softcover, Subject Area: Media Technology - Audio

The book is packed with all the studio tips and tricks needed to create pro-quality music at home. This book perfect for those working in music production, either serious amateur or 'moonlighting' professional, recording music in their own home/project studio. Covering all areas- less than ideal acoustics, solving problems before they occur, tools of the editing phase and much more the book provides the knowledge and know how to make an average or even poor recording sound like pro recording. Offering simple and practical advice for those not working with world class gear- used it in the right way readers can make a good recording great. It is not owning pro equipment that makes a great album but the talent using it.




The Foley Grail The Art of Performing Sound for Film, Games, and Animation By Theme Ament,


Cena: 152.00 zł

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The Foley Grail The Art of Performing Sound for Film, Games, and Animation By Theme Ament

ISBN-13: 9780240811253, Publication Date: 24/02/2009, Product Type: Book w/ CD-ROM, Subject Area: Media Technology - Video / TV / Animation / Film

Craft the environmental sound effects that are essential to making your media project feel authentic to the audience. Learn how Foley is designed, crafted and edited, including the nuts and bolts of spotting, cueing, and performing sounds. Build your own Foley stage with the detailed instructions and illustrations provided.Creative inspiration is crucial to this performance art, and The Foley Grail is packed with it. Renowned artists, editors and mixers share stories, techniques and perspectives on what is necessary for different projects, how technology has changed the craft over the years and their own methods for creating different effects. The companion DVD includes video demonstrations of Foley artists at work illustrating their respective creative processes, stage techniques and prop handling.




Digital Painting in Photoshop By Ruddick Bloom,


Cena: 139.00 zł

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Digital Painting in Photoshop By Ruddick Bloom

ISBN-13: 9780240811147, Publication Date: 06/03/2009, Product Type: Softcover, Subject Area: Media Technology - Photography / Digital Imaging

In this beautiful and inspiring book, acclaimed artist, author and lecturer Susan Bloom shows you how to creat fine art from your photos, using Photoshop. Starting with the fundamentals: creating your own virtual artistic brushes and textured papers, she goes on to demonstrate how to create a variety of classic artistic styles, with chapters on watercolours, pastels, charcoal and oil. Using this title, your photoshop results will go from competent retouching of images to visually stunning re-interpretations of them, turning everyday photos into breathtaking works of art.Beautifully written, clearly laid out, and guaranteeing inspiring results, this book is a must-have for every Photoshop user.




Audio Production Worktext Concepts, Techniques, and Equipment , 6th Edition By Reese et al,


Cena: 168.00 zł

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Audio Production Worktext Concepts, Techniques, and Equipment , 6th Edition By Reese et al

ISBN-13: 9780240810980, Publication Date: 05/03/2009, Product Type: Book w/ CD-ROM, Subject Area: Media Technology - Broadcasting / Communications

The modern radio/broadcast student must understand that audio content as of today can be utilized on multiple platforms. With that in mind, the authors have carefully updated each chapter with the idea of increasing the scope of the book from just radio production to the more broad topic of audio production.Expanded to provide insight on the impact media convergence has had on the industry, this 6th edition also delivers an excellent introduction to the modern radio production studio, the equipment found in that studio, and the basic techniques needed to accomplish radio production work.New chapters addressing the basics of field recording and production planning are included, as well as a renewed emphasis on not just radio production, but audio production as well.Featuring a worktext format tailored for both students and teachers, self-study questions, hands-on projects, and a CD with project material, quizzes, and demonstrations of key concepts, this book offers a solid foundation for anyone who wishes to know more about radio/audio equipment and production techniques.




Introduction to Media Production The Path to Digital Media Production , 4th Edition By Kindem and Musburger, PhD,


Cena: 163.00 zł

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Introduction to Media Production The Path to Digital Media Production , 4th Edition By Kindem and Musburger, PhD

ISBN-13: 9780240810829, Publication Date: 21/02/2009, Product Type: Softcover, Subject Area: Media Technology - Video / TV / Animation / Film

Introduction to Media Production provides a practical framework for all aspects of media production by addressing the technological and aesthetic changes that have shaped the media industry. Offering both hands-on instruction and theoretical information, it provides a sound basis for the techniques, operations, and philosophies of media production in the new digital environment.




Avid Editing A Guide for Beginning and Intermediate Users , 4th Edition By Kauffmann,


Cena: 184.00 zł

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Avid Editing A Guide for Beginning and Intermediate Users , 4th Edition By Kauffmann

ISBN-13: 9780240810805, Publication Date: 10/03/2009,  Product Type: Book w/ CD-ROM, Subject Area: Media Technology - Video / TV / Animation / Film

Geared toward novice Avid editors, this bestseller provides step-by-step instructions for hundreds of editing tasks and concepts within the Avid software applications. The chapters guide the reader through an editing project, while the accompanying DVD provides footage for them to edit. More than just a software manual, this book delves into general editing techniques, principles, and pitfalls, helping beginner Avid editors master the software as well as improve their overall editing technique and skillset.Concentrates on the latest Media Composer software, and Mojo DX and Nitris DX hardware. Due to the similarity of Avid's interface across product lines, readers will also find the book relevant for Avid Xpress Pro HD, Xpress Pro, Xpress DV and Avid Symphony. Expanded coverage on HD, DVCPro HD, HDV, and P2 and memory card workflows, DVD authoring and media management  and more, preparing editors to work seamlessly with the latest technical updates to Avid.Companion DVD contains two narrative scene and one documentary project allowing you to work along the lessons taught in the bookfootage allowing you to work alongside the lessons taught in the book




Direct Your Own Damn Movie! By Kaufman et al,


Cena: 61.00 zł

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Direct Your Own Damn Movie! By Kaufman et al

ISBN-13: 9780240810522, Publication Date: 13/01/2009, Product Type: Softcover, Subject Area: Media Technology - Video / TV / Animation / Film

Following Lloyd Kaufman's successful "Make Your Own Damn Movie: Secrets of a Renegade Director" (2003, St. Martin's), this collection of how-to books will effectively be an entertaining, enlightening film school for anybody with the passion and cheekiness to just go out and do it.Direct Your Own Damn Movie! covers the basics of how to direct a movie. From designing the set to working with actors, this book gives the anecdotal insight any aspiring filmmaker needs without once losing sight of the humor behind "making it" in this cut-throat industry.




Script Analysis for Actors, Directors, and Designers , 4th Edition By Thomas,


Cena: 120.00 zł

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Script Analysis for Actors, Directors, and Designers , 4th Edition By Thomas

ISBN-13: 9780240810492, Publication Date: 19/03/2009, Product Type: Softcover, Subject Area: Media Technology - Theatre / Live Performance

Script Analysis for Actors, Directors and Designers continues to serve both the practical and creative experiences of theatrical production. Students will immediately be able to incorporate the concepts and processes they learn and benefit from clear examples, end-of-chapter questions and summaries created to stimulate ingenuity as they engage in production work. Based on the premise that plays should be objects of study in and of themselves, Script Analysis for Actors, Directors, and Designers teaches an established system of classifications that examines the written part of a play. This fourth edition includes in-depth analysis of unconventional plays, which are exploding on amateur and professional stages. These plays present unique analytical challenges that the author teaches the unusual ways in which the subject matter operates in unconventional plays.





Broadcast Journalism Techniques of Radio and Television News , 6th Edition By Boyd et al,


Cena: 91.00 zł

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Broadcast Journalism Techniques of Radio and Television News , 6th Edition By Boyd et al

ISBN-13: 9780240810249, Publication Date: 29/02/2008, Product Type: Softcover, Subject Area: Media Technology - Journalism

This new edition of Broadcast Journalism is a major revision to the premier textbook in its field and is the standard primer for broadcasting courses. It is an up-to-date practical manual for beginning reporters hoping to enter the arenas of radio and television news.The sixth edition of Broadcast Journalism has been completely updated to reflect the common practices of today's broadcast journalist. Professionals and students alike will find crucial information about the latest technologies, trends, and convergence in journalism. Broadcasters of today must know not only the traditional scope of journalism, but also how the traditional forms have converged from print newspapers, Internet, radio, TV, and other mobile devices. A true multimedia approach to journalism is here, and this has created a shift in how newsrooms are set up and operated. This book, the leading primer on the topic, covers the all that upcoming reporters and broadcasters need to know. New co-authors Ray Alexander and Peter Stewart (both highly respected broadcasters in the UK) have taken the lead in revising this latest edition of Broadcast Journalism.




Cutting Rhythms Shaping the Film Edit By Pearlman,


Cena: 122.00 zł

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Cutting Rhythms Shaping the Film Edit By Pearlman

ISBN-13: 9780240810140, Publication Date: 20/03/2009, Product Type: Softcover, Subject Area: Media Technology - Video / TV / Animation / Film

There are many books on the technical aspects of film and video editing: e.g., how to use software packages like Final Cut Pro and Avid. Much rarer are books on how an editor thinks and makes decisions. Faced with hundreds of hours of raw footage, a film editor must craft the pieces into a coherent whole. Rhythm is a fundamental tool of the film editor; when a filmmaker adjust the length of shots in relation to one another, he or she affects the entire pace, structure, and mood of the film. Until this book, rhythm was considered a matter of intuition; good editors should just 'know' when to make a cut.Cutting Rhythms breaks down the issue of rhythm in an accessible way that allows filmmakers to apply the principles to their own work and increase their creativity. This book offers possibilities rather than prescriptions. It presents questions  editors or filmmakers can ask themselves about their work, and a clear and useful vocabulary for working with those questions.Filled with timeless principles and thought-provoking examples from a variety of international films, this book is destined to become a staple in the filmmaker's library.




Motion Graphic Design Applied History and Aesthetics , 2nd Edition By Krasner,


Cena: 155.00 zł

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Motion Graphic Design Applied History and Aesthetics , 2nd Edition By Krasner

ISBN-13: 9780240809892, Publication Date: 22/02/2008, Product Type: Book w/ CD-ROM, Subject Area: Media Technology - Graphics & Animation

Improve the aesthetic and communication qualities of your motion graphics. Reach beyond technical craft skills with this multimedia examination of the essential elements of the art, which includes:Foundation: Realize the artistic expression of pioneering artists from film, television, interactive media, and immersive environments as they combine the principles of painting, traditional graphic design, and the dynamic visual language of cinema. Technique: Develop an understanding of motion literacy, kinetic images and type, and the pictorial and sequential aspects of composition and choreography. Principles are presented with contextual examples and suggested assignments to challenge you artistically.Inspiration: Hone your design and communication techniques with a comparative study of world-renowned designers and state-of-the-art professional and student work presented on the accompanying DVD. Process: Distill your own set of guidelines for planning and conceptualization, animating, compositing and sequencing motion graphics from informative case studies that illuminate how leading designers formulate ideas and solve problems.





The Makeup Artist Handbook Techniques for Film, Television, Photography, and Theatre By Davis and Hall,


Cena: 110.00 zł

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ISBN: 0240809416, ISBN-13: 9780240809410, Publication Date: 14/02/2008, Product Type: Softcover, Subject Area: Media Technology - Video / TV / Animation / Film

High definition (HD) technology has revolutionized the techniques you need to know as a makeup artist. To stay ahead of the game, you need to know more, have more talent, and be more detailed than ever before. HD shows every wrinkle, pore, and pimple -- making your role as makeup artist extremely important. This full color book shows step-by-steps how to achieve flawless makeup applications that make the actors look as good as they do. It also shows techniques only a Hollywood makeup artist would know. Basics such as beauty, time periods, and black & white film are covered, as well as cutting edge information such as airbrushing, makeup for computer generated movies, and special effects.





Stagecraft Fundamentals A Guide and Reference for Theatrical Production By Carver,


Cena: 147.00 zł

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Stagecraft Fundamentals A Guide and Reference for Theatrical Production By Carver

ISBN: 0240808576, ISBN-13: 9780240808574, Publication Date: 13/01/2009, Product Type: Softcover, Subject Area: Media Technology - Theatre / Live

Performance Stagecraft Fundamentals is the only book that tackles every aspect of theatre production. The history of stagecraft, safety precautions, lighting, costumes, scenery, career planning tips, and more are discussed with modern, color examples that display both step-by-step procedures and the finished product. From the student beginning in theatre to the practiced, Rita Kogler Carver assembles her vast experience into a one-stop guide for theatrical production. Instructor’s manual, additional exercises that coincide with chapters from the book, CAD drawings, color theory, manufacturing information, and other resources can be found at www.StageCraftFundamentals.com




The Adobe Photoshop CS4 Dictionary The A to Z desktop reference of Photoshop By Andrews,


Cena: 110.00 zł

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ISBN-13: 9780240521329, Publication Date: 01/04/2009, Product Type: Softcover, Price: €20.95, Subject Area: Media Technology - Photography / Digital Imaging

Photoshop users of all levels need access to the crucial information in a flash. Techniques books provide the step-by-step instructions and how-to advice but this easy to navigate, dip-into guide provides quick answers to the inevitable 'what does that do?' questions that all-to-often bring progress to a grinding halt.The full color A to Z format covers hundreds of tools, features and menu options clearly and succinctly, with cross-references to related topics, screen shots and illustrative examples to help things fall into place.A new techniques section delves deeper into key areas, providing more instruction on essential tasks in an easy, step-by-step format. Fully updated with new CS4 features throughout, this is the Photoshop desk reference to adorn every digital image-maker's shelf.




Grammar of the Shot , 2nd Edition By Thompson and Bowen,


Cena: 61.00 zł

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Grammar of the Shot , 2nd Edition By Thompson and Bowen

ISBN-13: 9780240521213, Publication Date: 20/03/2009, Product Type: Softcover, Price: €13.95, Subject Area: Media Technology - Video / TV / Animation / Film

People 'read' pictures as they do words, and pictures, like sentences, have their own grammar. A picture maker must be able to use the grammar correctly so that the visual story told will be clear and easily understood by the audience. Grammar of the Shot is a manual for novice shooters (or anyone who needs a refresher) on the basic principles of putting together a coherent film or video piece, shot by shot. This book describes in no uncertain terms what absolutely must be in every shot--so that the successful filmmaker can build a story that flows smoothly. It's designed as an easy-to-use reference, with each topic covered succinctly and accompanied by clear photographs and diagrams. This is a new edition of a longtime Focal classic title, and the new edition retains the simplicity that made the first edition widely popular. Simple, elegant, and easy to use, Grammar of the Shot is a staple of the filmmaker's library.




How to Cheat in Photoshop CS4 The art of creating photorealistic montages By Caplin,


Cena: 151.00 zł

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How to Cheat in Photoshop CS4 The art of creating photorealistic montages By Caplin

ISBN-13: 9780240521152, Publication Date: 19/01/2009, Product Type: Book w/ CD-ROM, Price: €27.95, Subject Area: Media Technology - Photography / Digital Imaging

Crammed with gems that other books simply don't cover, this book/DVD excels in practical tips to turn the ordinary into the awe-inspiring, fast! Nobody knows more about how to work fast under pressure and still produce top-notch photographic and photomontage images than hands-on graphic artist and journalist, Steve Caplin. Unlike other books on the market which have tried to copy Steve's best-selling approach, this guide is packed with real-world, useful examples; timesaving hints and tips to help artists work to a deadline (so they get paid) and detailed step-by-step instructions which enable artists to emulate the techniques in their own work! Updates include: techniques showing Photoshop users how to make the most of the power of Photoshop CS4, updated images and tips and tricks throughout, plus hours of Quicktime movies on the new DVD, making this a must-have title.




A Pharmacology Primer Theory, Application and Methods , 3rd Edition By Kenakin,


Cena: 302.00 zł

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A Pharmacology Primer Theory, Application and Methods , 3rd Edition By Kenakin

ISBN-13: 9780123745859, Publication Date: 19/02/2009, Product Type: Hardcover, Price: €55.95, Subject Area: Life Sciences - Pharmacology

This successful guide assists scientists trained in molecular biology and related fields who now need to know the basic theories, principles and practical applications of pharmacology. This latest edition continues the tradition of better preparing researchers in the basics of pharmacology. With expanded hands-on exercises and the addition of Pharmacokinetics coverage, new human interest material including historical facts in pharmacology and a new section on therapeutics that will help readers identify with diseases and drug treatments.The ideal book for researchers in drug discovery who have seen their role shift from "individual" to "team player" where that team includes chemists, biologists, and others with strong, but varied, science backgrounds who must now work together toward their common pharmacology goal. At GlaxoSmithKline, a pharmaceuticals world-leader, Terry Kenakin regularly teaches a course for their research scientists and has drawn on his experience to create a pharmacology primer.




Strategic Marketing Planning, 2nd Edition,


Cena: 149.00 zł

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PROMOCJA



Strategic Marketing Planning, 2nd Edition

Paperback, publication date: MAR-2009, ISBN-13: 978-1-85617-617-0, Imprint: BUTTERWORTH HEINEMANN, By Colin Gilligan, Emeritus Professor of Marketing at Sheffield Hallam University and Visiting Professor of Marketing at Newcastle Business School, UK Richard M.S. Wilson, Emeritus Professor of Business Administration & Financial Management at Loughborough University Business School and Visiting Professor in the Department of Information Science at Loughborough University, UK

Undergraduates on business studies courses; Marketing and MBA students; Marketing practitioners responsible for formulating marketing plans at a strategic level. Marketing auditing and SWOT analysis; Segmental and productivity analysis; Environmental analysis; Customer and competitor analysis; Market segmentation; Formulation and implementation of marketing strategy.






Encyclopedia of Infant and Early Childhood Development, Three-Volume Set V1-3 By Haith and Benson,


Cena: 1535.00 zł

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Encyclopedia of Infant and Early Childhood Development, Three-Volume Set V1-3 By Haith and Benson

ISBN: 012370460X, ISBN-13: 9780123704603, Publication Date: 11/02/2008, Product Type: Hardcover, Price: €795.00, Subject Area: Psychology & Neuroscience - Psychology

Infancy is a unique period, in that at no other state is there greater growth and development. During this time, growth is occurring at a physical level, but equally impressive are the socio-emotional and cognitive developments during this time. Genetics, the womb environment, and the physical environment after birth all combine to impact the rate and manner of growth. Who we ultimately become as individuals begins here.Intended for university and public libraries, the Encyclopedia of Infant and Early Childhood Development is the major reference work that provides a comprehensive entry point into all of the existing literature on child development from the fields of psychology, genetics, neuroscience, and sociology. The scope of this work is to understand the developmental changes, when they occur, why they occur, how they occur, and those factors that influence that development. Although some medical information is included, the emphasis is on normal growth and is primarily from a psychological perspective.




Handbook of Financial Markets: Dynamics and Evolution By Hens and Schenk-Hoppe,


Cena: 570.00 zł

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Handbook of Financial Markets: Dynamics and Evolution By Hens and Schenk-Hoppe

ISBN-13: 9780123742582, Publication Date: 21/02/2009, Product Type: Hardcover, Price: €99.95, Subject Area: Psychology & Neuroscience - Finance & Accounting

The models of portfolio selection and asset price dynamics in this volume seek to explain the market dynamics of asset prices. Presenting a range of analytical, empirical, and numerical techniques as well as several different modeling approaches, the authors depict the state of debate on the market selection hypothesis. By explicitly assuming the heterogeneity of investors, they present models that are descriptive and normative as well, making the volume useful for both finance theorists and financial practitioners.




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